How to Find Your Power Neutral

521A0945 copy.jpg

In the endless world of personal style where the choices are immense, some things can feel hard to narrow down figure out for ourselves. Have you ever seen something that looks killer on someone else but wonder why it falls flat on you? How can she radiate in that white trench while on me it just looks blah? While fashion is meant to be fun and nonrestrictive, there are some tricks of the trade that can help make things a little less complicated. I wanted to share one of my favorite tips with you today in hopes of making your next investment purchase a little easier... finding your power neutral. 

521A0456 copy.jpg

What's a power neutral? Whether you're a girl who loves to wear lots of color or not, there's always going to be a neutral tone that you need to have in your wardrobe. It's not the red dress you pull out for rare special occasions. It's that go-to tone when you buy your first expensive handbag, or the shade that takes up most of your leather shoe collection. This goes beyond favorite colors and personal preference. There's an actual color that's the strongest choice for you visually, and it's always going to help pull your look together. 

521A0855 copy.jpg
521A0430 copy.jpg

So how do you determine your power neutral? It's so simple you're going to be like, "how did I not think of this?" It all comes down to one thing... YOUR HAIR. Yep, that's it. The bottom line is this: when your staple everyday wardrobe pieces like bags, shoes, leather jackets, and that one go-to special occasion dress match the tone of your hair, everything is in visual balance. So for me, my base hair color is dark brown which means that a neutral in that realm is my best bet - dark brown or black, as opposed to nude, blush, or white. I've always been a gal who loves black, so that takes up a lot of my wardrobe especially for the investment items. My first three nice bags were black and one dark brown. Until recently, ALL my leather shoes were black.

521A0651 copy.jpg

If you think of your look from head to toe as a composition, it makes sense for there to be a balance between your head, your feet, and what you're carrying on your arm. Sprinkling that neutral throughout your outfit, counting your hair as a "matching accessory," gives it a sense of cohesiveness throughout. But don't worry about being TOO exact - black is good for dark hair, but so is navy for summer, and burgundy or deep brown in the fall. The highlights in my hair right now make the more saddle browns work a bit better than if I was all dark right now.

I'll never forget the time in my twenties when I was obsessed with the idea of buying a white leather bag. I had seen them on a few ladies around NYC and thought it looked so fresh. But whenever I looked at them in the store, it always looked so severe when I held one in the mirror. Don't get me wrong, it's not that it's a major snafu to wear the opposite neutral, but I eventually realized that the ladies who looked so effortless with the white bags were the ones with light blond hair. 

521A0887 copy.jpg
521A0698 copy.jpg

Lately as I've softened up my style, I've been having fun bringing some blush and caramel tones into my shoe and bag collection. But I will say that sometimes putting outfits together with those pieces are a little trickier than my go-to black. Sometimes it feels like my feet get lost with my lighter blush clogs, and all this dark hair on the top making it look out of balance. My point is that you can always feel free to experiment in your wardrobe however you want, and there's a time and a place for every color you like. But I love knowing that when I really need to pull out the big guns, say for a photo shoot at those epic windmills in Palm Springs, I can go to a statement black dress and my staple black leather jacket, and know it's the right choice for me.

521A0601 copy.jpg

So, to figure out where you stand with your neutrals, think of your hair on a scale of 1 to 10 in lightness to darkness, and match that to a realm of neutrals on the spectrum. If you have light brown or dark blond hair, try the camels, grays, olives, and medium browns. If you have super light blond hair, you'll kill it with the whites, creams, and soft grays and blushes. These are a great place to start with your investment staples, and once that part of your wardrobe is well stocked, you'll feel more ready to start adding in some of the other tones. I've got my eye on a light toned leather jacket next. I know I won't wear it AS much as my black one, but since I'm covered for black, I'd love to expand the options.

521A0574 copy.jpg
521A0444 copy.jpg

So, I hope this was helpful for you in getting inspired for your everyday staples! My guess is you might already be unofficially incorporating this tip, but I find that having an explanation in our heads of why things work can help us in making decisions. 

As always, happy shopping! 

Photography by Ashley Burns

Spring Styling Session

The Life Styled Spring

As it's pouring rain outside (LA's version of a snow storm), I'm all cozy in my sweats while I work today. I certainly have no complaints about a cozy rainy day, but March is almost over (gah!) and spring is definitely upon us! Yep, we've officially reached that point where it no longer makes sense to buy more winter clothes, and it's time to start prepping our closets for warmer temps! To commence the season of white jeans, denim jackets, and vintage florals, I thought why not do a spring styling session with you guys? It's happening tomorrow, Thursday 3/22 at 12pm PST and it's totally FREE! All you have to do is sign up here to grab your spot. Even if you can't tune in right at noon, not to worry. A replay will be sent to anyone who signed up, so definitely grab your spot either way!

The Life Styled Spring

If you're wondering where to start in transitioning your closet over to spring, or feeling like your style needs a refresh in general, this styling session is for you! We're going to be covering everything from a spring shopping list of must-haves and a few items to add to your giveaway pile, to how to detox your closet this weekend! I'll even be sharing the Fashion Feng Shui element you need to incorporate for spring and how to do that! Are you in? Grab your spot!

The Life Styled Spring Shoes

ALSO, you may have seen on Instagram on Monday that I was doing a spring photo shoot at my house. Part of that shoot was for this AMAZING spring special that I'm going to be offering for my clients, and I am seriously beyond pumped to tell you guys about it. I'll be announcing it at the end of the styling session, and there's a benefit to being the first to hear about it. So you'll definitely not want to miss it! I'm not just saying that. It's unlike anything I've ever done before. Eee! So I hope to see you there, and if you have ANY questions - either about how the session works or about spring style, definitely send them my way before noon tomorrow! Hope you can join me in getting spring ready!

The Life Styled Spring

Photography by Ashley Burns



Do you have a favorite pair of jeans? The ones you reach for no matter what, and you kind of have to convince yourself to give your other pairs a chance from time to time? I definitely do. It's a pair of Levi's 501 Japanese denim that look vintage but aren't, which means I can buy another pair and I'm probably going to. I love them because they hold their shape, look better the more I wear them, are just the right length for me, and they're the perfect fit somewhere between boyfriend and slim. But they don't work for every outfit. They're not super high waisted which means I have to recruit some other favorites from my closet when I want to wear a more cropped top, and they're definitely casual so they don't work when I need a sleeker pair. There are certain categories of items in our closets where the collection just has to be solid. The things you wear every day - your neutral tees, your jackets... but your jeans are the most key and we often overlook them or get overwhelmed at the thought of shopping for them. When your jeans are good, the rest of your outfit has an easy path to success. And when your jeans are bad, you're bound to feel off no matter how great the rest of your outfit is. So today I wanted to share with you a few key tips to assessing and updating your denim collection, and some of my favorite pairs out there to buy right now!


To start, I would encourage you to take out all of your jeans, including the ones you just straight up pretend aren't there, and try them on. Really look at how they flatter your body, see how they feel, and how they're fitting. Do this at a separate time from the rest of your closet because jeans take the most energy. Ask yourself these questions about each pair:

1. Does it fit me? Like... actually? This is the hardest one but it's the most important. If they don't fit you, especially if they haven't for a long time, get rid of them. If they washed horribly after several uses and now get super bunchy in the knees, you're never going to love them. I get wanting to save your favorite pair for when you lose the baby weight, but be realistic. I once had a pair of jeans that literally fit me for ONE WEEK at my skinniest while I was doing the South Beach Diet (remember that?? Me neither). I saved them for years after that and they only depressed me when I came across them. It was liberating to finally part with them when I got real about the situation. Remember, any hole you create in your wardrobe leaves room for new better things to come in.

2. When was the last time I wore them? If style has evolved greatly since you last wore them, it's a good time to part with them. I recently got rid of all my low rise jeans including ones I used to LOVE and it felt amazing.

3. Do they add or subtract from my look? If putting them on makes you just feel blah, they don't deserve to be here. They should add extra oomph, confidence, and spring to your step. 

4. Are they showing wear in the RIGHT places? There's a difference between worn in and worn out. If the fabric looks worn in a bad way (this especially happens with cheapy elasticy ones), is saggy and thinned out in the butt or knees, they should go. If they are faded and frayed and looking vintagey and yummy, KEEP.

5. Make sure you have some "dressy" ones too. There's always a need that pops up for jeans that are more elevated - date nights, a lunch meeting, girls nights where you want to wear a cute top with jeans for a nicer bar, etc. For me, it's this pair.

6. Note the current trends. The cool part about the current denim trends is that there isn't really a right or a wrong, and you don't have to spend $200 to get a good pair. BUT if we have to name a few, here are some to add to your collection: 

- High waisted (YES)
- Vintage (or vintagey). Think button fly, non-stretch, a little bit "mom jean." Levi's 501's, Wrangler, etc.
- Cropped flare
- Frayed hems
- High-low hems
- Ankle length
- Side stripe

Check out some of my favorite jeans out there right now, and keep in mind it always just comes down to fit with jeans. Be picky!!

Have fun with it, don't worry about the size number, and just focus on what really works for you. The goal is to have a stack of jeans in your closet that's only made up of pairs that make you feel like a million bucks. I promise you that with this part of your wardrobe updated and on point, everything else feels so easy and effortless!

Photography by Ashley Burns